Shell launches inaugural Make the Future Singapore - A festival of ideas and innovation for Asia

In 2017, Singapore will play host to the inaugural Asian edition of Shell’s Make the Future festival, featuring Shell Eco-marathon Asia. This four-day, free-of-charge public festival takes place at the Changi Exhibition Centre from March 16 – 19, 2017. It will feature bright energy ideas and innovations that address the global energy challenge – how to generate more energy, while producing less CO₂.

At Make the Future Singapore, visitors will be invited to experience the ideas, contribute their own and join the journey to an energy-efficient, low-carbon future. Through virtual reality and hands-on experiential zones, visitors will be able to explore what is happening now and what the future of energy might look like, from renewable energy to natural gas and low-carbon technologies; learn about bright ideas from around Asia; and participate in interactive zones about the future of energy, mobility and innovation by Shell and other partners.

For the first time since it came to Asia eight years ago, Shell Eco-marathon Asia will move to Singapore in 2017, after successful runs in Kuala Lumpur, Malaysia from 2010 to 2013 and Manila, Philippines from 2014 to 2016. Shell Eco-marathon, which will feature as a highlight of Make the Future festivals, is a unique competition for students who are passionate about developing innovative mobility solutions and challenges them to design, build, drive and compete to create the world’s most energy efficient vehicles. Teams of students can build one of two types of cars: Prototype – futuristic and highly aerodynamic vehicles – or UrbanConcept: highly economical and innovative vehicles that resemble today’s cars. They must pass a detailed technical inspection before they are allowed onto the track to see how far they can go on the least amount of fuel. Awards are given to the most energy efficient vehicles within the various categories.

Shell Eco-marathon Asia 2017 in Singapore will also see the introduction of the inaugural Regional Drivers’ Championship, an exciting race format in which the best Asian teams will vie for their place in the Drivers’ World Championship in London in 2017, competing in an exciting head-to-head race to see who is the most energy-efficient driver.

Singapore has been selected as the inaugural Asian location for Make the Future due to its strategic location in Asia and its great infrastructure for supporting exhibitions and conventions.  As a festival of ideas and innovation, Make the Future will appeal to young and old, with the objective of inspiring individuals, communities, governments and businesses across Asia to come together and drive change in a responsible way.

“Our world faces one of its greatest challenges: to generate more energy, while producing less CO₂. Singapore is no exception to this global energy challenge. Through Make the Future Singapore, we hope to see bright ideas put into action, unlocking the potential of an entire region and working together to turn that potential into tangible solutions for Asia – and the wider world,” said Goh Swee Chen, Chairman of Shell Singapore.

“With Shell Eco-marathon Asia coming to Singapore and being a part of the larger Make the Future festival, we hope to inspire more young and bright talents to contribute towards creating cutting-edge technology in the areas of energy and mobility. Through Shell Eco-marathon Asia, we want to help the world meet its growing energy needs in a responsible way by working together with students, partners and other stakeholders”, said Norman Koch, General Manager, Shell Eco-marathon.

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ENQUIRIES:

Shell

Cindy Lopez
Head, South East Asia/South Asia, Media Relations
+6 012 282 1765/ cindy.lopez@shell.com

Sonia Meyer
Shell Spokesperson
+65 8499 4837/ sonia.meyer@shell.com

Mich Villar
Shell Spokesperson
+63 917 536 6424/ mich.villar@shell.com

Edelman for Shell

Abraham Christopher
+65 9127 3751/ abraham.christopher@edelman.com

Sarah Wan
+65 9655 8770/ sarah.wan@edelman.com

Notes to Editors:

To access relevant images, please visit the following URL:
https://www.flickr.com/photos/shell_eco-marathon

About Make the Future Singapore

Make the Future Singapore is a festival of ideas and innovations for Asia that supports bright energy ideas and provides a platform for innovation, collaboration and conversation about the global energy challenge. It is a four-day event that will take place at Changi Exhibition Centre in Singapore from March 16-19, 2017. Through virtual reality experiences and hands-on experiential zones, visitors will explore what is happening now and what the future of energy might look like, from renewable energies to natural gas or low-carbon technologies.

About Shell Eco-marathon

Shell Eco-marathon is a unique, global competition that challenges students to push the boundaries of energy efficiency on the road. There are three Shell Eco-marathon competitions held throughout the year in Asia, America and Europe. The competition provides an arena for students to test vehicles they design and build themselves. It aims to inspire young people to become scientists and engineers of the future.

Shell Eco-marathon began in 1939 at a Shell research laboratory in the United States as a friendly wager between scientists to see who could get the most miles per gallon from their vehicle. In 1985 in France, Shell Eco-marathon as we know it today was born. In April 2007, the Shell Eco-marathon Americas event was launched in the United States, and in 2010, the inaugural Shell Eco-marathon Asia was held in Malaysia, up until 2013. The event was held in Manila, Philippines from 2014 to 2016 and moves to Singapore as part of the Make the Future festival for the first time in 2017.

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