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Accelerate your fleet’s decarbonisation journey with us
While many fleets share the same end goal of reaching net-zero emissions, every journey is likely to be different. Fleet operators also need to find ways to balance operational efficiency to meet demand with the need to decarbonise. Shell Fleet Solutions can help you act now to create a lower-carbon, more efficient fleet – regardless of where you are on your journey.
Our four-phase journey is designed to help you reach net-zero emissions.
![Our four-phase journey is designed to help you reach net-zero emissions.](/business-customers/fleet-solutions/sustainability/a2z/_jcr_content/par/textimage_864617421/image.img.960.jpeg/1718095438736/a2z-promo.jpeg?imwidth=960)
Phase 1 | Diagnose
We start by analysing current fleet performance and establishing decarbonisation goals.
Phase 2 | Build
We will work with you to build a robust plan tailored specifically to your fleet and business and identify any quick win initiatives to power your progress.
Phase 3 | Deploy
We deploy a tailored mix of solutions like electrification, advanced telematics and carbon offsetting.
Phase 4 | Realise
We will monitor and track results, providing recommendations to help reach net-zero emissions sooner.
Olaf Sassen, Global Accelerate to Zero (A2Z) Offer Development Manager at Shell, explores the key factors fleet managers should consider as part of a successful decarbonisation strategy and how to navigate the different tools and solutions available today to help businesses reach their net-zero ambitions.
Spotlight: with Olaf Sassen
Title: Spotlight: Accelerate to Zero
Duration: 03:02 minutes
Description:
Olaf Sassen, Global Accelerate to Zero (A2Z) Offer Development Manager at Shell answers important questions to explain how Shell can help its customers create a plan to help understand their carbon footprint and design a roadmap to achieve their mobility decarbonisation ambitions.
Spotlight: Accelerate to Zero Transcript
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Spotlight: Accelerate to Zero
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With Olaf Sassen, Global Accelerate to Zero (A2Z) Offer Development Manager at Shell
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Why can fleets find it hard to drive decarbonisation progress?
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Olaf Sassen
Global A2Z Offer Development Manager at Shell
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While fleets may face challenges in driving decarbonisation, due to high upfront investments for cleaner technologies.
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They experience grid and infrastructure constraints and have operational concerns, like vehicle range and utilisation.
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Total cost of ownership savings is considered as a big challenge and businesses struggle, how to drive cultural change and behaviours within the company.
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A white van is driving on a narrow road through a green forest. Then, two men in green uniforms are taking out lawn mowers from a van.
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The large number of variables means that no two fleets decarbonisation journeys will be the same and that each business will need to develop its own individual strategy.
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What are the key factors fleets should consider as part of their decarbonisation strategy?
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So, we identify three factors. Firstly, clarity and alignment through collaboration and expertise.
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Establishing internal core a decarbonisation team with key stakeholders in the decarbonisation strategy. Ensure everyone is aligned with the goals.
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Collaboration with a trusted partner to offer advice and expertise can also help to simplify this process.
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Secondly, decision-driving data and insights by assessing your current fleet's carbon emissions fuel consumption, and vehicle types, make use of data-driven tools, such as telematics
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which can help businesses uncover relevant and actionable insights across several areas. This provides a baseline for your decarbonisation efforts. Lastly, end-to-end solutions. Every fleet's decarbonisation journey is unique and has different needs.
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Having visibility and understanding of the range of solutions available and implementing the most impactful solutions is crucial.
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How can fleets start or accelerate their journey and act now?
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Every fleet decarbonisation journey is unique and will face its own complexities. This is why businesses need expertise and support. Through our A2Z programme, we provide continuous assistance to help businesses move forward by building the latest solutions into your plans. For example, we support the security company G4S in the UK and Ireland, where we focused on deploying solutions that will achieve their fleet net-zero ambition by 2030.
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A blue electric charging plug appears on the screen. Then, the Shell Card is tapped on a card reader. The camera moves away from a parking lot for EV vehicles towards the Shell Recharge station.
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Our Shell Card played a key role to help them manage a mixed fleet and we installed charge points across multiple sites for their operational and corporate fleets.
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So, the Accelerate to Zero programme is designed to help fleets overcome challenges…
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at each phase of their decarbonisation journey.
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We work with customers to create an evidence-based and informed plan to help fleet customers understand their carbon footprint and design a roadmap to achieve their mobility decarbonisation ambitions.
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Shell Lubricant Solutions. Together anything is possible.